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All relationships have an emotional element, whether it is between people, businesses, or people and businesses. A business relationship with customers is built over time, is fostered by experiences along the customers’ journey with many touchpoints either physically or online. This relationship is based on expectations and is strengthened by frequent interactions. How is this…
Month: May 2020
CFOs approach for navigating COVID-19
As the COVID-19 crisis is creating a lot of uncertainty day by day, CFOs and finance executives need to take swift actions to ensure they are heading the organizations, employees, shareholders, and themselves in the right path. Business depressions and recessions are challenging, but some businesses and start-ups are not only staying afloat but are…
Resilient leadership strategy is destined to win over COVID-19
The outbreak of COVID-19 has quickly surpassed other wide-spread epidemics in both size and scope. Besides the deadly human toll and the disruption of people’s lives, the economic damage is already substantial and extensive. The economic recovery from this pandemic is definitely going to require a lot of strategic thinking across the globe. In the…
A New Play Book for Marketing in an uncertain future
It’s an incredibly difficult time for entrepreneurs across the world in these unprecedented times. A recent survey found that startups and SMEs have seen an average revenue decline of more than 63 percent due to the COVID-19 outbreak worldwide. No matter how revolutionary your product is or your business model is, a startup will have…
Crafting Employee Performance and Engagement Programs During the Coronavirus Pandemic
The world is battling with anxiety and uncertainty, and it’s a period of intense stress for businesses across the globe. Working from home has been the game-changer for the corporate world. But now the major task of the HR team is to know how to keep their employees engaged during this stressful period? There is…
Make your organisation ready for remote working during COVID-19 Crisis
The main objective of the governments throughout the world right now is to flatten the life-threatening curve and slow the spread of the COVID-19 pandemic. The companies globally have to adapt to a new working strategy to sustain this unprecedented situation. For many organizations, remote working was not part of the policy, but they are…